Client: The QRILL Company
Sector:
Aquaculture
Services: Advertising & Campaigns
You’re in good company at The QRILL Company
A science-driven marine ingredients company developing sustainable krill-based solutions for aquaculture, animal nutrition and human health.
With innovation and responsibility at the core of its business, The QRILL Company is building a strong global team dedicated to creating value from the ocean in a sustainable way. Together with Minnesota Brand Agency, they showcase what truly defines the company: people at the heart of everything they do. Across global operations, they are guided by a culture of respect, collaboration, and integrity. Welcome to The QRILL Company.
The Challenge
The QRILL Company wanted to strengthen its employer brand by highlighting the people and values that define the organization. While HR had already captured authentic footage internally, they needed professional support to transform the material into engaging films suitable for the website, internal communication, and social media.
Our Approach
Working closely with the HR team, we focused on shaping the existing footage into clear and compelling employee stories. Our role was to structure the narrative, refine the message, and elevate the material through editing, storytelling, and visual finishing while preserving the authentic feel of the employee-generated content.
The Solution
We delivered a series of employee stories alongside a dedicated onboarding film designed to support recruitment and employee engagement. The films highlight The QRILL Company’s culture, values, and the pride employees take in their work – offering a genuine glimpse into what makes the company a distinctive place to build a career.
The films help The QRILL Company communicate its identity as an employer by showcasing the people, values, and culture at the heart of the organization. Together, they strengthen both onboarding and employer branding – giving current and future employees an authentic insight into life at The QRILL Company.
Who are we as an employer? What sets us apart? Which values define our employee experience?
Questions that differentiate us in a competitive world
