Minnesota Brand Agency collaborated closely with Siegel+Gale, who created Shearwater's new visual identity. The result was a purpose-led brand platform that centered on their quest to uncover unknowns, contribute to energy security, and aid in the responsible use of the planet’s resources.
Once the foundational elements were in place, we redesigned various platforms with the new visual identity. We also developed the brand film for the launch of the new brand and for variours trade show stands, infographics, maps, templates for social media, PowerPoint presentations, landing page and printed materials.